About Kath + The Fanciful Fox
Rooted in care. Crafted with love. Radiance, reimagined.
At The Fanciful Fox, every product begins the same way: with intention, integrity, and one woman pouring her heart into the details.
Meet Kath, the founder, formulator, and creative spirit behind it all. What started as a passion project in her kitchen has grown into a deeply personal skincare line—designed to honor the skin you're in, at every age and every stage.
Kath believes that caring for your skin is not a luxury—it's an act of self-respect. That’s why every formula is handcrafted in micro batches, using only the finest plant-based ingredients. No shortcuts. No fillers. No junk.
You’ll never find harsh chemicals or unpronounceable additives here—just clean, vegan, cruelty-free goodness that’s as kind to the planet as it is to your skin.
We believe in celebrating beauty in all its forms, especially the kind that comes with time, wisdom, and experience. Our products aren’t about chasing youth—they’re about cultivating radiance. Supporting your skin. Embracing your glow.
Because here, skincare is more than what you put on.
It’s a ritual. A return to self. A quiet kind of power.
Thank you for being here. We’re so glad you found us.
Photo by Fumihiko Sugino, for Pen Magazine.
From Our Basement to Your Bathroom
A note from Amanda, Kath’s daughter and co-dreamer
The Fanciful Fox was born one rainy afternoon in our basement. I was eleven. My mom, Kath, and I had an idea and a whole lot of curiosity—and we started with candles. So many candles. When we ran out of friends and family to give them to, we packed up for local craft fairs and began selling to strangers who soon became regulars.
That’s where it began. But it didn’t stop there.
We taught ourselves to make soap. Then moisturizers. Then serums. Our curiosity turned into a passion. Our passion became a purpose.
Around the same time, we both became vegan—and that decision shaped the soul of this brand. We learned about industries that treated animals like commodities, and we vowed to do it differently. To this day, every product is 100% vegan and cruelty-free, and always will be.
We’ve built this company with respect at its core—for animals, the earth, your skin, and the truth. We’ve learned that doing the right thing isn’t always easy, but it’s always worth it.
To keep our prices fair and our quality high, we do almost everything ourselves—from formulating to label design to printing. No middlemen. No mass production. Just a mother and daughter, still obsessing over every batch, still learning, still pouring love into every jar.
We didn’t set out to build a skincare brand.
We set out to create something real.
And we’re so grateful you’ve become part of it.
— Amanda